Brisbane, Australia

Sheppard Tell Haters To #KISSMYFATASS

Sheppard co-frontwoman Amy Sheppard has created a movement.

After years of filtering her image to try to conform, Amy posted a raw, unedited and real photo to Instagram in January. By doing so, she unknowingly ignited social media and began her call for fans to embrace their real selves and no longer buy into the un-real fantasy that lives on social media. In one post after another, she set about breaking down stigma about women’s bodies and telling everyone to #kissmyfatass if they didn’t like it and was quickly joined by a cascade of support from women across the world joining in.

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